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I am a person who is always on the go. I have moved countless times and each move meant the loss of a friend or two. This is mostly due to the simple fact that we didn’t have the necessary information to keep up correspondence. If I would have used new address announcements I might still be in touch with many people who were great friends at one time or another throughout my adult life.
This may seem a little dramatic but consider how many people you have known over the years. Some of them might be wondering where you are right now and what you are doing. You may have lost touch when you relocated but this could have been avoided with simple new address announcements.
There valuable notes are also important in business as well. I run a small home portrait business and I rely on my customers to keep orders coming in. If I relocate I might lose some possible customers if I don’t use new address announcements to keep my clientele updated about my whereabouts.
I get much of my business through word-of-mouth. Someone might see a pencil sketch that I completed for another person that sparks her interest in getting a drawing done as well. The referral usually comes over the phone or email but I do try to keep my former customers updated as to where the studio is with new address announcements.
The new address announcements are also helpful in reminding people that my business is still up and running. This might remind a former customer that she really does want the pet portrait of her dog done after all. The new address announcements brought me more business than I could handle after I moved to a new town.
I have no complaints about this at all. In fact, the new address announcements were useful in helping me stay in touch with friends and family after I moved as well. I got a lot of notes wishing me well and this inspired me to have everyone over for a party. Amazing how something like new address announcements can accomplish so much.
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